Hundreds of people have taken to social media regaling the lack of support and media attention being given to the towns and thousands of acres of farming land currently inundated with record breaking flooding in Northern and Western Queensland and NSW.

With mobs of sheep, cattle and horses being drowned or knee deep in mud, homes wet to their rooves, machinery and infrastructure collapsed and ruined, it would seem, that this would be front page news.

Country people say it isn’t, feeling a frustration and disappointment that more coverage of the disaster is not spreading awareness to metropolitan areas, leaving a total gap in understanding of the dire situation for rural and regional people.

With an area twice the size of Victoria underwater, it has been estimated that over 140,000 head of livestock are either dead or missing, with an estimated economic impact of around $2 billion.

One Instagram user who calls himself Jack the Ringer took to social media recently saying the media coverage was a disgrace.

Jack the Ringer took to Instagram and facebook talking about lack of media coverage for flooded Queensland - Image courtesy Jack the ringer.

“It’s Sunday and you reckon you would find somewhere in our top media organisations some form of top line stories about the Queensland flood but due to the complete lack of respect and care for people out in the bush there is none.”

“It is so disrespectful how this is being reported after they spent a full month on a bloody cyclone that did nothing and so many people are out here are suffering with only families and neighbours for help.” Said Jack.

General Manager Katie Fissenden of Antola Trading - Image supplied.

Country fashion labels Antola Trading and Hide to Tide are donating two days of sale profits in a bid to help farmers and families who urgently need assistance.

“The Aussie Media is not doing enough to share the state of things, but these farmers are in crisis. Livestock, homes and livelihoods are being lost by the minute.” Said General Manager Katie Fissenden of Antola Trading.

Maddie Beatty founder of Hide to Tide - Image courtesy Vicki Miller Photography.

“The flooded communities need Australia’s support, said Maddie Beatty founder of Hide to Tide.

“Right now, is one of those moments in time that will be written in the history books, and spoken about for decades to come,” said Ms Beatty.

Organisations such as Rural Aid and Farm Angels have stepped up reaching out to those affected to give help, meanwhile a group of women have gotten together and created the ‘Rising together for rural Queensland’ ball, to be held on 26 April at Brisbane City Hall with all funds raised going directly to Farm Angels.

“Outback Queensland has just faced one of the worst floods in history. You’ve probably already seen it in your feeds and maybe on the news buts the real story is just beginning,” said Bella Hanson of Rising together for Queensland.

“The media will fade but the road to recovery is long and for many it has just started. These are the people who put food on our shelves, keep our communities running and would offer you the shirt off their backs so we need to show up long after the cameras are gone.

“So, let’s come together and show them that we are here for the long haul. That’s why we are hosting the Rising Together for rural Queensland Charity Ball. Funds raised are going directly to Farm Angels to keep the help coming for our farmers. Let’s rise together for the farmers," said Ms Hanson.

Member for Barwon Roy Butler - image supplied.

Member for Barwon Roy Butler has been visiting communities in his electorate in NSW and is seeing firsthand the devastating results of flooding.

“I know landholders are doing it tough with flooding at the moment in our region and your livestock might be struggling, or worse.

“If you need a hand with stranded or injured livestock, please call this number 1800 814 647,” said Mr Butler.

John Warlters CEO of Rural Aid - Image courtesy of Rural Aid.

“The ongoing floods have created a crisis for many farmers, with straded livestock, destroyed infrastructure, and heartbreaking stock losses.” Said John Warlters CEO of Rural Aid.

“Rural Aid has been on the ground, to deliver emergency hay to cattle and sheep isolated by floodwaters.

“Helicopters have been searching for stranded stock for days, airlifting hay from drop points to keep animals fed until the waters recede.

“This is a long road to recovery, and the impact of these floods won’t just last for days or weeks, it will take months, if not years for farming families to rebuild.

“We are here for the long haul, ensuring the farmers get the support they need, both now and in the future,” said Mr Warlters.