Three local councils have launched a new project to help drought-proof their communities.

The Country Heartline Project links visitors on a website to tourism drawcards throughout the Coonamble, Warren and Bogan shires, and provides a step-by-step guide for agri-tourism starters.

Council leaders and agritourism operators marked the launch at Buddabadah farm stay Callubri Station on Thursday 20 November.

“Together, they [the councils] are creating real, on-the-ground opportunities for our farmers, families and communities to thrive — even when the rain doesn’t fall," said Project Lead Susan Balogh, who's also Warren Shire's Economic Development & Visitation Manager.

“Country Heartline is about opening our gates and sharing the rhythm of life on the land. It gives visitors the chance to feed a lamb, camp beneath a sky full of stars or see harvest through a farmer’s eyes.

“Most importantly, it supports new income streams that fit alongside farm life — helping keep businesses going, food on the table and stock fed when the seasons are tough.”

Susie Balogh reports to attendees at the launch at Buddabadah. [IMAGE: supplied]

The website maps farming, cultural and natural attractions like the iconic 'Big Bogan' statue in Nygnan and the Burrima Boardwalk in the Macquarie Marshes.

It also promotes farm stay and other tourism experiences throughout the three shires, with photos and videos making the most of the country landscape.

The project aims to help local operators catch 40 million hits each year on the Visit NSW website.

It will also work to lure of the some of the 15,000 travellers on their way to the Mundi Mundi Bash in Broken Hill, and draw regional and international visitors.

A panel discussion involving Justine Campbell (Regional Development Australia Orana), Angela Shepherd (Department of Regional NSW), Jamie Lea Trindall (Outback Arts) and Lucy White (Destination Country and Outback NSW) highlighted the well of talent and natural assets Country Heartline can draw on.

Attention turned to the all-important next steps, and how the shires' can work together to open the door for more visitors.

"It's about telling our unique stories to sell our region," the panel said.

"People underestimate their own story.

"Go and see each other, connect to a network and support each other.

"The tourism industry is big on sharing."

Nyngan's 'Big Bogan. [IMAGE: River McCrossen]

The event closed with a call to people already operating visitor-facing businesses in the shires - or who are thinking of diversifying -to get involved.

"Ask for help," launch host Angie Armstrong said.

"We all need people who say 'What do you want to do? How can we make it happen?'"

The first phase of the project was funded by the NSW Government's Regional Drought Resilience Program.

"We think we can sell Country Heartline in the drought," said Lucy White, General Manager at Destination Network Country and Outback NSW

"There's room for more, there's room for all.

"There's no such thing as being too successful.

"Being spoiled for choice is the best position to be in."

The first phase of the Country Heartline project was funded by the NSW Government's Regional Drought Resilience Program.